Smart Selling: Store Adaptations for Safety

As COVID-19 rapidly evolves, it’s fascinating to watch how adeptly major sectors of our economy are adapting in order to continue business while keeping safe.

Here are some ways stores may continue to serve customers, and provide the life-enriching products their customers seek during this unprecedented time.

1. Promote applicable product selections
Activity ideas and enriching educational tools for families home from school and daycare can occupy curious minds. Popular product categories include puzzles, games, crafts, exercise equipment, and gourmet for family-friendly recipes. Check out Paddington Station in Ashland, Oregon for some ideas.

Craft supply packages with detailed instructional booklets and interactive "how-to" videos online offer another option and provide a fun keepsake when completed.

 

Gifts and Decorative Accessories checked in with retailers from across the country for more helpful strategies. Read the article here.

We are in uncharted territory right now and this is a learning experience for us all. The most important thing is your health and safety. We, at AmericasMart, hope everyone stays safe and takes the necessary precautions to remain healthy. 

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